Platr
AI agent & custom business dashboards
Platr turns messy business problems into clear, working systems. We built the landing experience around Ṣadé—an AI agent that delivers real outcomes—while offering fully customized dashboards for inventory, finance, storefront, orders, and customers, tailored to each client.
Duration
Ongoing
Year
2024
Client
Platr
Service
Web, AI, Dashboards
Project Overview
The product centers on an AI sales agent (Ṣadé) that saves time, reduces mistakes, and improves customer experience. Beyond the agent, we provide whatever dashboard capabilities teams need—inventory management, finance, storefront, orders, customers—fully customized to their taste, not a one-size-fits-all suite.
Problem
Teams needed both an AI agent that could handle inquiries, qualify leads, and automate repetitive work, and operational dashboards (inventory, orders, finance, storefront) that fit their exact workflow—not generic off-the-shelf tools.
Goal
To position Platr around the AI agent as the hero product while making it clear we can also build fully customized business dashboards—inventory, finance, storefront, orders, customers—to each client's needs.
Solution
A landing experience that leads with Ṣadé and the value of AI agents, plus a clear offer: we can provide whatever you need from these dashboards, fully customized. Real-estate assistants, customer-support agents, internal ops bots—and the option to get inventory, orders, storefront, and finance tools built to your taste.
Outcome
Platr now communicates the AI agent first and the ability to get custom dashboards on demand. Clients can adopt the agent and scale operations without scaling stress, with the option to add bespoke inventory, storefront, and order management as needed.
Key features & deliverables
Ṣadé AI agent
An AI sales and support agent that handles inquiries, qualifies leads, and automates repetitive tasks so teams can focus on high-value work.
Custom dashboards
Fully tailored dashboards for inventory, finance, storefront, orders, and customers—built to each client's workflow, not a generic suite.
Landing & positioning
A clear landing experience that leads with the AI agent as the hero product and makes the dashboard offering easy to understand and act on.
Scalable operations
Clients can adopt the agent first and add bespoke inventory, storefront, and order management as they grow—without scaling stress.
How we did it
We started by aligning on how Platr wanted to be perceived: AI-first, with custom dashboards as a clear second pillar. The landing copy and structure were designed around that hierarchy.
The Ṣadé agent was positioned as the hero—saving time, reducing mistakes, improving customer experience—with real-estate assistants, customer-support agents, and internal ops bots as concrete use cases.
Dashboard messaging was kept flexible: we can build whatever you need (inventory, finance, storefront, orders, customers), fully customized. No one-size-fits-all; everything tailored to the client's taste and workflow.
The outcome is a single, cohesive story: adopt the agent, scale operations, and add dashboards on demand when you're ready.
“EtherHQ understood exactly how we wanted to position Platr—AI agent first, custom dashboards on demand. The landing experience now tells that story clearly and the product speaks for itself.”
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Technologies & scope
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